Brand and Image Management
The key to a successful off-premise ATM is location accessibility and visibility and the effectiveness of the ATM to serve as a functional extension of the bank’s branch services. As such, it is critical to implement and manage a branding package for the ATM facility that clearly identifies the ATM as the bank’s core brand identity. We help our clients design every element of a Flite managed ATM facility and to visually connect the brand package of the off-premise ATM with that of the branch. This connection increases the confidence and trust of a stand alone ATM and provides that customer with a like-kind experience to branch banking. Throughout the term of our real estate and/or ATM service agreements, we take this responsibility seriously and understand that quality of our services has a direct impact on our clients image and reputation.